Home-services operators sell things that follow weather: HVAC tune-up before summer, gutter cleaning before fall, drain camera inspection before holiday cooking, garage door weatherstripping before winter. The right move is to surface the right offering at the right moment — when a customer mentions
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seasonal-promotions
Home-services operators sell things that follow weather: HVAC tune-up before summer, gutter cleaning before fall, drain camera inspection before holiday cooking, garage door weatherstripping before wi
Related skills.
after-hours-emergency
After hours, an HVAC operator's phone gets two kinds of messages: "the AC is out and my mom is on oxygen" and "want to schedule a tune-up next week." The first is a real emergency that needs the opera
listing-followup
After a showing or open house, the right follow-up moment is somewhere between "too soon" (annoying — the buyer is still driving home) and "too late" (the lead is cold and the buyer has already toured
missed-call-response
Home-services operators bleed revenue on missed calls. Plumber is under a sink, HVAC tech is on a roof, owner-operator is on another job — phone rings and rolls to voicemail. Most callers don't leave